以下内容为双语版本,英文版本位于中文版本之后。
The following content is bilingual, with the English version following the Chinese version.
尚美巴黎(Chaumet)创立于1780年,是法国历史最悠久的高级珠宝品牌之一,隶属于全球顶级奢侈品集团LVMH。作为拿破仑皇室御用珠宝匠,尚美以其精湛的工艺、独特的法式美学与深厚的历史文化底蕴享誉全球。品牌总部与珠宝工坊坐落于巴黎芳登广场,象征着巴黎高定珠宝的精神与荣耀。
尚美不仅传承数百年的贵族审美与手工艺术,更不断探索当代设计语言与文化叙事的结合,打造具有时代精神的高端珠宝作品。其珠宝不仅是精美的装饰,更承载着爱与记忆、身份与情感的传递。
我们曾组织中国高净值人群与企业家代表团走进尚美巴黎,深入了解其品牌发展历程、产品设计理念与背后的文化价值。在芳登广场的品牌沙龙中,参与者与尚美巴黎CEO进行了面对面交流,实地参观珠宝工坊并近距离欣赏品牌代表作品。通过此次参访,代表团成员对法国高级珠宝品牌如何融合传统工艺与现代创意、如何通过艺术语言讲述品牌故事有了更深刻的理解。这不仅拓展了参与者的文化视野,也激发了他们在品牌塑造、产品价值表达等方面的灵感。
Chaumet, founded in 1780, is one of France’s oldest and most prestigious high jewelry maisons, and a distinguished member of the LVMH Group. Once appointed as the official jeweler to Napoleon’s imperial court, Chaumet is globally acclaimed for its exquisite craftsmanship, distinctive French aesthetics, and rich historical heritage. Its headquarters and workshop are located at Place Vendôme in Paris—a symbolic landmark of Parisian haute joaillerie.
Blending centuries-old aristocratic artistry with contemporary design narratives, Chaumet continuously redefines high jewelry through creations that reflect the spirit of the times. Each piece is not only a refined ornament, but also a vessel of love, memory, identity, and emotional connection.
We organized a curated visit for a group of high-net-worth individuals and entrepreneurs from China to explore the world of Chaumet in Paris. Participants were invited to the Maison’s private salon at Place Vendôme, where they held a face-to-face discussion with Chaumet’s CEO, toured the workshop, and appreciated signature pieces up close. This immersive experience gave the delegation a deeper understanding of how a French high jewelry brand masterfully merges traditional craftsmanship with modern creativity, and how it uses artistic language to tell compelling brand stories. It broadened their cultural horizons and sparked valuable inspiration in the areas of brand building, luxury positioning, and storytelling through design.